Instead of just saying Tennessee is fun for kids, we proved it. We created a smart wearable device that measures and records audio samples and heart rate data. After the recordings are sent to the cloud, a neural network AI software uses machine learning to determine if the sound is laughter. The data is then fed into our Fun Meter to provide a visual display of fun at a given attraction.
ROLE:
ART DIRECTOR, DESIGNER, ANIMATOR, giggle inducer
AWARDS:
GRAND PRIX
ANA Reggie Awards (SUPER REGGIE)
GOLD
ANA Reggie Awards – Creativity & Innovation
AME Awards – Creative Use of Technology
BRONZE
NA EFFIE Awards – Media Innovation – Emerging & New Channels
NA EFFIE Awards – David vs. Goliath
NY Festivals
Gerety Awards – Innovation Cut – Integrated
SHORTLIST
NY Festivals x2
WPP Awards – Innovation
FINALIST
ADWEEK Experiential Awards
Innovator of the Year at Acquia Engage 2019